The concept from chapter 15 of the speech book I found to be the most interesting and informative was the "Using REasoning Effectively" section. To start off, well the section describes the four types of reasonings that there are. The four types of reasoning are: deductive, inductive, casual, and analogical. I found this section to be even more helpful because there is somewhat of a chart in the book and it gives a "brief description" of the type of reasoning, it's "strengths," and it's "weaknesses." If one were to read them then they will know how the reasoning is most useful and what the risks are if you use it the wrong way. Reasoning,as stated in the book, is the method or process speakers use to link their evidence and claims. Reasoning allows the speaker to try and get the audience to accept his or her evidence which will later let them accept it as support for the claim the speaker is talking about.
-Jeter!
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